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Cisco® Unified Video Advantage lets Cisco Unified IP Phone users add video to their communications experience. With Cisco Unified Video Advantage, video telephony is as easy as a phone call.

Cisco Unified Communications Solutions unify voice, video, data, and mobile applications on fixed and mobile networks, delivering a media-rich collaboration experience across business, government agency, and institutional workspaces. These applications use the network as the platform to enhance comparative advantage by accelerating decision time and reducing transaction time. The security, resilience, and scalability of the network help users in any workspace to easily connect every time, everywhere, using any media, device, or operating system. Cisco Unified Communications is part of a comprehensive solution that includes network infrastructure, security, wireless, management applications, lifecycle services, flexible deployment and outsourced management options, and third-party applications.

Interactive Face-to-Face Communications
Cisco Unified Video Advantage brings video telephony functions to Cisco Unified IP Phones (Cisco Unified IP Phones 6900 and 7900 Series models and the Cisco IP Communicator softphone application).
This video telephony solution consists of Cisco Unified Video Advantage software and Cisco VT Camera III, a video telephony universal-serial-bus (USB) camera. You can make calls from your Cisco Unified IP Phone using the familiar phone interface, and calls are displayed with video on your PC without pushing any button or clicking your mouse.
When registered to Cisco Unified Communications Manager, the Cisco Unified Video Advantage-enabled phone transforms your phone into a full-featured IP videophone. It supports conversations on any video endpoint supported by Cisco Unified Communications Manager. System administrators can provision a Cisco Unified IP Phone with Cisco Unified Video Advantage just as they would any other Cisco Unified IP Phone, greatly simplifying deployment and management. Enterprise customers now have a cost-effective, scalable, and visually interactive IP communications solution.

Important Features and Benefits
Cisco Unified Video Advantage is innovative in that video telephone calls are just like regular phone calls. Features such as call forward, transfer, conference, and hold are now available with video, and they are all initiated through the Cisco Unified IP Phone. IP telephony and IP video telephony are delivered to every employee using a unified dial plan and a common directory over a single Cisco Unified Communications infrastructure.
The video codec and bandwidth selection in Cisco Unified Video Advantage is completely controlled by Cisco Unified Communications Manager, Cisco Unified Communications Manager Business Edition, or Cisco Unified Communications Manager Express, so you need no special experience or knowledge about video capabilities or settings. You no longer need to predetermine if the other end of the call is a video endpoint or phone.
Enabling interactive face-to-face communications at the desktop enhances productivity and the quality of communications, streamlines business decision making, and improves teamwork. By reducing the need for in-person meetings, Cisco Unified Video Advantage can help your company save money on travel expenses, strengthen an existing telecommuting program, or reduce your organization's carbon footprint in traveling to meetings (refer to Figure 1). Cisco Unified Video Advantage is designed to deliver enhanced modes of communication while protecting existing unified communications investments.